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Maximising Upsells Through Personalisation

Geoff Whiting Geoff Whiting Jul 10, 2014
Maximising Upsells Through Personalisation
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Personalizing offers for each individual client has become a key differentiator among sites and services. Today’s carriers and online travel agencies need to have a system in place to take full advantage of the data they’re already collecting for both the initial sale and potential up- or cross-sells.

This whitepaper was created for EyeforTravel’s Business Intelligence unit to help frame the personalization discussion for the modern travel customer.

Please see the attached PDF:

PDF


Geoff Whiting
Written by Geoff Whiting

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